As the beauty industry struggles to recover from the COVID epidemic and the financial damage it caused, some experts have touted the “lipstick effect,” arguing that people still spend on cosmetics even during tough times. This might be true, but that doesn’t mean that the industry hasn’t been damaged: a large proportion of salons are sole proprietorships, and they didn’t have the financial wherewithal or brand profile to ride out the storm. This might offer some opportunity for franchises that can fill the gaps left by the closure of independent salons.
A swanky salon in Chelsea that’s been open for about ten years, this place has gained a reputation for its bold coloring and eclectic styling, attracting clients from all over New York City. Its location in a townhome makes it seem more like a salon-club than a beauty boutique, and the staff is friendly and welcoming to everyone who walks through the door.
Adding niche services to your salon menu can be a great way to grow service income, but you need to ensure that the pricing matches the value of those services in your client’s eyes. To make sure that you’re pricing your salon’s services correctly, take the time to research the competition and find out what other salons are charging for similar services. You should also monitor your competitor’s salon prices to see if they change from time to time, so you can anticipate how their prices will impact yours. Best Salon